Middle Tennessee Equipment Auction
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Privacy Policy

Last Updated: September 2, 2026

Wolf Bay Auctions LLC respects your privacy and is committed to protecting the personal information you provide when using our website, registering for auctions, placing bids, communicating with us, or using our services.

Information We Collect

We may collect information including:

  • Name
  • Email address
  • Mailing or billing address
  • Telephone or mobile phone number
  • Auction registration and bidding information
  • Purchase, invoice, payment, and pickup information
  • Communications you send to us
  • Website usage information, browser information, IP address, cookies, and similar technical data

How We Use Your Information

We may use your information to:

  • Create and manage your auction account
  • Process auction registrations, bids, purchases, and payments
  • Communicate with you regarding auctions, invoices, payments, pickup, removal, and customer service
  • Send auction announcements, reminders, promotional emails, or text messages when you have chosen to receive them
  • Improve our website, auctions, services, and customer experience
  • Prevent fraud, abuse, unauthorized activity, and security threats
  • Comply with applicable laws, regulations, and legal obligations

Text Messages and SMS Privacy

If you choose to receive SMS or text messages from Wolf Bay Auctions LLC, we may use your mobile phone number to send auction alerts, bidding updates, closing reminders, pickup or payment information, customer-service communications, and promotional messages consistent with the consent you provided.

Message frequency may vary. Message and data rates may apply. You may reply STOP to unsubscribe from text messages or HELP for assistance.

We do not sell, rent, share, or provide your mobile phone number, SMS opt-in information, or messaging consent to third parties or affiliates for their marketing or promotional purposes.

Mobile information and SMS consent information may only be disclosed to service providers when necessary to operate and support our messaging services or when disclosure is required by law.

Sharing of Information

We may share information with service providers that assist us in operating our business, including website hosting providers, auction technology providers, payment processors, communications providers, analytics providers, and other vendors that perform services on our behalf.

We may also disclose information when required by law, regulation, court order, legal process, or when reasonably necessary to protect Wolf Bay Auctions LLC, our customers, our property, or others.

We do not sell personal information for third-party marketing purposes.

Payments

Payment information may be processed by third-party payment processors used in connection with our auction platform. Wolf Bay Auctions LLC may not directly store complete payment card information when payments are processed through those providers.

Cookies and Website Information

Our website may use cookies and similar technologies to operate the site, maintain account sessions, understand website usage, improve performance, and provide relevant functionality. Your browser may allow you to control or disable certain cookies.

Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Your Choices

You may unsubscribe from marketing emails by using the unsubscribe link contained in the email. You may opt out of SMS messages by replying STOP. You may also contact us regarding questions or requests concerning your personal information.

Third-Party Websites and Services

Our website may contain links to third-party websites or use third-party services. Wolf Bay Auctions LLC is not responsible for the privacy practices of websites or services that we do not control.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact:

Wolf Bay Auctions LLC
14809 Hwy 59
Foley, AL 36535
Email: [email protected]